Environmentally friendly

Environment Friendly Living


Environmentally friendly

or

environment-friendly

, (also referred to as

eco-friendly

,

nature-friendly

, and

green

) are

sustainability

and

marketing

terms referring to

goods and services

,

laws

, guidelines and policies that

claim

reduced, minimal, or no harm upon

ecosystems

or the

environment

.


[1]

Companies use these ambiguous terms to promote goods and services, sometimes with additional, more specific certifications, such as

ecolabels

. Their overuse can be referred to as

greenwashing

.


[2]


[3]


[4]

The

International Organization for Standardization

has developed ISO 14020 and ISO 14024 to establish principles and procedures for environmental labels and declarations that certifiers and eco-labellers should follow. In particular, these standards relate to the avoidance of financial

conflicts of interest

, the use of sound

scientific methods

and accepted test procedures, and

openness

and

transparency

in the setting of standards.


[5]

Regional variants

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]

Europe

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]

Products located in members of the

European Union

can use the EU’s

Eco-label

pending the EU’s approval.


[6]


EMAS

is another EU label


[7]

that signifies whether an organization management is green as opposed to the product.


[8]


Germany

also uses the

Blue Angel

, based on Germany’s standard.


[9]

North America

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]

In the

United States

,

environmental marketing

claims require caution. Ambiguous titles such as

environmentally friendly

can be confusing without a specific definition; some regulators are providing guidance.


[10]

The

United States Environmental Protection Agency

has deemed some ecolabels misleading in determining whether a product is truly “green”.


[11]

In

Canada

, one label is that of the

Environmental Choice Program

.


[9]

Created in 1988,


[12]

only products approved by the program are allowed to display the label.


[13]

Oceania

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]

The Energy Rating Label is a Type III label


[14]


[15]

that provides information on “energy service per unit of energy consumption”.


[16]

It was first created in 1986, but negotiations led to a redesign in 2000.


[17]

Asia

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]



The environmentally friendly trends are marketed with a different color association, using the color blue for clean air and clean water, as opposed to green in western cultures. Japanese and Korean built hybrid vehicles use the color blue instead of green all throughout the vehicle, and use the word “blue” indiscriminately.

[

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]

International

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Energy Star

is a program with a primary goal of increasing

energy efficiency

and indirectly decreasing

greenhouse gas

emissions.


[18]

Energy Star has different sections for different nations or areas, including the United States,


[19]

the European Union


[20]

and Australia.


[21]

The program, which was founded in the United States, also exists in Canada, Japan, New Zealand, and Taiwan.


[22]

See also

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References

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]

This is is a syndicated post. Read the original at en.wikipedia.org

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