Great Ways to Green Your Business

Environment Friendly Living

    Great Ways to Green Your Business

    Greening your business is not only

    good for the environment

    , it can

    boost sales

    .

    Consumers are becoming increasingly educated about the environmental impact of human activity. A global survey in 2014 indicated that 55% of consumers are willing to pay higher prices for goods and services from companies that have environmentally-friendly business practices. A similar

    study in 2013 by Cone Communications

    said ”71% of Americans consider the environment when they shop, up from 66% in 2008″.

    By incorporating eco-friendly practices into your business you are helping the bottom line as well as the environment. Keep in mind that your efforts to “green” your business practices must be genuine if you advertise them as such. Consumers have a tendency to punish businesses if they feel they have been misled by false claims of sustainability (known as

    “greenwashing

    “).

    Learn how to “green” your business and win customers in the following slides.

  • Leave the Car at Home

    Commuting by Bike

    •••

    Image (c) Paul Bradbury / Getty Images

    Despite the fact that cars and trucks account for approximately 20 percent of all U.S. emissions North Americans seem loathe to part with their daily automobile commute. A recent report by Brian McKenzie of the U.S. Census Bureau found that that 86 percent of U.S. workers still commute to work in a vehicle and over 75 percent drive alone.

    Leaving the car at home and walking or cycling to work is great exercise as well as good for the environment. If you are not used to either activity start slow. Make a commitment to doing so a few days a week, or if the distances are too large, consider walking part way.

    Taking transit is also healthier for you (think of the walking to/from bus stops and/or subway stations) and the environment, as well as less expensive than taking a car to work.

    As a  business owner

    looking for a new business location

    , consider a site that has convenient access to bike lanes or transit, and encourage

    employees

    to walk, bike, take transit, or carpool to work. Provide bike lockups and subsidized transit passes. Have “Leave the Car at Home” days and celebrate helping the environment.

  • Break the Addiction to Convenience

    Garbage Can

    •••

    Image (c) Robert Kneschke / EyeEm / Getty Images

    While many of us like to think that we are good at recycling and composting the fact is that according to

    NationMaster statistics

    North Americans continue to produce more garbage than anyone else.

    Helping the environment by reducing waste means overcoming our addiction to throwaway and single-use products. A good example is the single-cup pod coffee makers now seen in many offices. A large tin of regular coffee can make over a hundred cups for a fraction of the price of a non-recyclable single-serving coffee pod and the empty coffee can can be recycled.

    Aside from providing recycling bins, examine your office environment and consider all the ways you can reduce waste:

    • Encourage

      employees

      to bring their own cups and refillable water bottles (instead of using paper cups and buying plastic bottles of water)
    • If you have an office kitchen for employees use bulk containers for condiments rather than single-use throwaway servings.
    • Compost your kitchen waste and have it picked up by municipal recycling or local growers
    • Convert to warm-air hand dryers in kitchens and washrooms

    • Make your office “paperless”


    Here are over 30 more ideas for greening your office

    .

  • Green Procurement

    Vegetable Farming

    •••

    Image (c) Zero Creatives / Getty Images

    One of the best ways to make your business more environmentally-friendly is to practice green

    procurement

    . This involves sourcing goods and services that are produced and supplied in a sustainable fashion. Sourcing from local suppliers rather than those produced from afar is a good way to start; see

    The 100 Mile Diet for Small Businesses

    .

    Review your procurement policies, and make sure purchased goods:

    • Are manufactured in a sustainable fashion
    • Do not contain toxic materials or ozone-depleting substances
    • Can be recycled and/or are produced from recycled materials
    • Are made from renewable materials (such as bamboo, etc.)
    • Do not make use of excessive packaging
    • Are designed to be repairable and not “throwaway”
  • Help the Environment and the Less Fortunate

    Recycling Lumber

    •••

    Image (c) Mint Images – Tim Pannell / Getty Images

    One of the most shocking things I notice about home and business construction renovations is the amount of usable material that goes into landfills. This is glorified on home and garden television series that show contractors demolishing perfectly reusable kitchen cabinets, tubs, toilets etc. with sledgehammers.

    This is a shame, as these items can be donated to charitable organizations such as

    Habitat for Humanity

    . Habitat takes everything from appliances to used lumber and sells it for reuse, annually keeping tens of thousands of tons of material out of landfills. The proceeds are used to fund the construction of low-income housing projects in your community.

    The next time your business premises need renovating, use a

    contractor

    who specializes in green building such as a

    LEED

    certified professional and find out how any usable materials can be salvaged and donated. Mother earth and your community will thank you for it.

  • Reduce Water Usage

    Dripping Tap

    •••

    Image (c) Buena Vista Images / Getty Images

    Whether you believe in climate change or not there is no denying that the past few years have been some of the driest on record in western North America – just ask the folks in California, who have been enduring drought conditions since 2011. In response, many municipalities have enacted very stringent water rationing.

    But whether your business is located in a drought-stricken area or not, reducing your water use is one obvious way to save money and help conserve a valuable resource.

    Ways you can reduce water usage on your business premises include:

    • Fixing dripping taps, plumbing leaks, and installing low-flow toilets and low-flow faucet aerators in your washrooms.
    • If your business has landscaping, consider moving to a drought-tolerant landscape design. If it uses a sprinkling system converting to a drip system will dramatically reduce water usage. Make sure the sprinkling system is properly maintained and adjusted and has rain sensors (so it does not operating when it is raining).
    • If the business has on-site laundry facilities make sure the washers are Energy Star rated and have a low water factor.
    • Use a high-efficiency pressure washer for cleaning jobs rather than a hose connected to a tap – it will get the job done quicker and use much less water.
  • Reduce Your Building Energy Footprint

    Green Building

    •••

    Image (c) Mint Images – Tim Pannell / Getty Images

    According to the

    Environmental and Energy Study Institute (EESI)

    buildings account for 39 per cent of

    Carbon Dioxide emission in the U.S.

    (globally the figure is approximately 30 per cent). One of the many recommendations from the 2015 Climate Change Conference (COP21) was to cut emissions from homes and buildings by 50 per cent by 2030.

    The drive to reduce building emissions has spawned a rapidly growing industry in high-efficiency building construction. Net-zero and

    Passive House

    construction methods use super-insulated, airtight shells, triple-pane windows, and geothermal systems to reduce energy usage by 80-90 per cent over standard construction. Adding solar water heaters or

    solar power

    can reduce it even more.

    If you are constructing your own business premises from scratch why not incorporate state-of-the-art energy-efficiency features? Or if you are renovating an existing building do as much as your budget allows. Make sure you investigate the various

    rebate and incentive programs

    that may be offered in your state or province for upgrading insulation, installing new energy efficient HVAC systems, solar panels etc.

  • Recycle Electronics

    Recycle Electronics

    •••

    Image (c) GMVozd / Getty Images

    According to the Electronics Take Back Coalition, over

    two million tons of E-waste is disposed of every year in the U.S., and only 27 per cent is recycled

    .  Non-recycled E-waste ends up in landfills, incinerated, or illegally exported to developing countries.

    If your business is replacing electronic items such as computers, monitors, tablets, smartphones, etc. that are less than 5 years old, chances are they can be re-used by schools or charities in your area.

    Alternatively, computer manufacturers such as

    Dell

    and

    HP

    have technology recycling programs that allow credit for trade-ins on used equipment and donation programs for charities.

    eBay for Charity

    allows listing of used items on eBay with the proceeds going to nonprofits or charities.

    Electronics retailers such as

    BestBuy

    and

    Staples

    also have programs for trading in used electronics for cash or recycling older devices that cannot be reused.

    Make sure you remove all sensitive information from any devices before you recycle them! (See How To Wipe a Hard Drive.)

    Keeping your surplus electronic equipment out of the landfill is a great way to help the environment (and possibly benefit charity).

  • Switch to Cloud Computing

    Cloud Computing

    •••

    Image (c) John Lamb / Getty Images

    In addition to the many other

    benefits

    of

    Cloud Computing

    for small businesses, moving to the cloud can be good for the environment. Cloud-based applications like

    Google Apps

    ,

    Apple iCloud

    , and

    Microsoft Office 365

    allow employees to share and access information from anywhere, potentially reducing travel costs and the need for hard-copy printing of documents.

    And because information is hosted in the cloud there is no need for your business to purchase and maintain expensive server equipment (which also uses more electricity). You may not even need desktop computers anymore – mobile devices can access your data in the cloud and may be able to take care of all your computing needs.

  • Join Other Businesses and Take Action on Sustainability

    Green Group

    •••

    Image (c) FilippoBacci / Getty Images

    As a business owner, one of the best ways to take action on sustainability is to partner with like-minded businesses. Through facilitated group conversations you can come up with a collective action plan to reduce your environmental impact.

    Organized business groups can develop strategies for shifting to a

    circular economy

    , which is characterized by reduced consumption of natural resources, recycling, and promoting local sourcing of labor, products, and materials.

    By partnering with other business owners, environmental groups, and local governments you can collectively reduce your environmental footprint, promote your business as sustainable,  and

    bring in more customers

    .

    Now there’s a win-win situation!

This is is a syndicated post. Read the original at www.thebalancesmb.com

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